Colliers
Property marketing, hospitality identity, and investment materials designed to make distinct real estate opportunities clear and credible.
What needed to be solved
Colliers assignments ranged from hospitality and development opportunities to investment marketing. Each property needed its own voice while the information still had to read as credible commercial real estate material.
What I owned
I created marketing and investment materials, digital presentations, property positioning, brand identities, guidelines, and signage concepts as a Freelance Designer and Marketing Coordinator.
How the system worked
I built each narrative around the property’s actual audience and use case, balancing location, development potential, financial context, and brand character instead of applying one visual formula to every assignment.
What was created
The work included Mama Shelter DTLA materials, a Twentynine Palms development presentation, and property identity systems extending from digital assets to physical signage concepts.
What can be demonstrated
The portfolio demonstrates one framework applied across three distinct commercial real estate contexts: hospitality, land development, and investment/property marketing.